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Smith has been advancing ski goggle technology for over 40 years, and the brand is now synonymous with innovative, durable, top-quality ski and snowboard goggles. They have one of the most envied rosters of athletes in the market, and work with these elite performers to continually innovate and perfect the optics in their goggles. It is not only the technology that is cutting edge - Smith produce some of the most striking eyewear designs around - look out for this year's Dreamcatcher design on the Smith I/OS!
Unusually originating in the ski goggle market rather than sunglasses, Smith's commitment to goggle innovation is unparalleled. In particular, check out the Smith Turbo Fan range of ski goggles, such as the Knowledge and Phenom, which feature micro-electronic fans within the goggles themselves.











